Role & responsibilities
1 Competition Benchmarking
a) Analysis Price Lists updations
b) Product portfolio mapping
c) Identifying product gaps & creating feature benchmarking table
d) Social media tracking for new launches
2 Current Market trends analysis both online (Ecommerce- Amazon/ Flipkart & offline)
3 Project follow ups with cross functional teams & respective stakeholders
4 Analyze market data + MIS to develop sales strategies
5 Assist in making product Launch presentations, price documents & GTM etc
6 Participate in daily meetings, plannings , review & retrospective
7 Understand latent customer needs by conducting marketing surveys with primary customers & end
consumers in the market